In the News

Media segments (public relations) are an important part of any marketing/communications plan. Here are a few highlights from recent coverage secured (in traditional and social content).

While I have worked on long lead and shorter lead local pitches, each example selected below was secured based on targeted awareness goals. I have not included crisis communication pieces, but have worked on crisis communications campaigns as part of my responsibilities at each of my jobs.

Yahoo News (10/31/20)

• Newborns at Rocky Mountain Hospital for Children Celebrate Halloween 

Colorado Public Radio (7/29/20)

• Pregnant and On a Ventilator: This Colorado Mom Survived Coronavirus and Just Gave Birth

KRDO – Colorado Springs (7/20/20)

• El Paso County Reports 9% of [COVID-19] Cases Are In Children 17 and Under 

CBS4 Denver (5/26/20)

• Colorado Teen in Tuxedo Shows Up Excited for Surgery

Facebook – @PSLMC (4/7/20)

• Video Showcasing Discharge of One of The First COVID Patients at Presbyterian/St. Luke’s Medical Center (Created Video and Post Content: 1,700 Shares, 65K Video Views)

CBS4 Denver (2/18/20)

• Hawaii Teen Becomes ‘Ironman’ After Surgery to Correct Sunken Chest

Instagram – @rmhcfamily (2/9/20)

• Congenital Heart Month Photo Featuring Connection Between Patient and Physician (Impressions: 700+; Engagement Rate: 18%)

Kroenke Sports Networks (11/4/19)

• On Halloween, Ian Cole and Mark Barberio visited patients at Rocky Mountain Hospital for Children

Denver Post (9/23/19)

• They Saved an infant at the zoo. Then they got to meet her. 

CBS4 Denver (8/27/19)

• ‘OB Navigators’ Help Worried Parents Through High Risk Pregnancies

Fox31 Denver (6/24/19)

• Families return to Rocky Mountain Hospital for Children for NICU Reunion

CNN Headline News  (8/23/18)

• HCA caregivers discuss life-saving procedure for Mongolian child

The Orange County Register (7/5/17)

• Braille Institute to Build New $10 Million Campus in Anaheim

The Los Angeles Times (6/17/17)

• Students From Around the Country Compete in the National Braille Challenge Competition at USC

La Opinion (6/8/17)

• Centro de tecnologia para personas invidentes se expande

iHeartRadio (6/8/17)

• Braille Teacher Jacinda Danner (Teacher of the Year)

Golf.com (5/25/17)

• Into the Light: Meet the Blind Golfer Who Found Hope in an Unlikely Place

Locale Magazine (5/8/17)

• Braille Institute in Rancho Mirage Helps Visually Impaired Students Learn to Cook

La Opinion (3/9/17)

• Los Latinos y Las Enfermedades Oculares

San Diego Union Tribune (11/23/16)

• On Thanksgiving, Cooking Blind and Serving Blessings

Desert Sun (11/15/16)

• Braille Institute Hosts Cooking Class for Those With Vision Loss

KEYT – Channel 3 (Santa Barbara, 11/08/16)

• Polls Prepared for Low Vision Voters

KABC-Channel 7 (Los Angeles, 11/02/16)

• Cooking Classes Help the Vision Impaired Feel Confident in the Kitchen

KFI-640AM, The Fork Report (Los Angeles, 10/15/16)

• Braille Institute, Kitchen Confidence Class (advance to 16:40 for interview)

KABC – Channel 7 (Los Angeles, 9/9/13)

• Keeping the Elderly Out of Nursing Homes

KNBC – Channel 4 (Los Angeles, 8/20/13)

• Full Service Senior Care – The New One Stop Shop for Doctors, Meals and Physical Therapy

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